The SEO add-on will optimize your ajax loaded content for search engines and site visitors by generating standard WordPress paging URLs with each Ajax Load More query.

Quickly and easily enable paging URLs and provide visitors the ability to use their forward and back browser buttons to navigate through the ajax loaded pages.

How It Works

The Search Engine Optimization add-on works by generating unique URLs (via JavaScript) each time a user clicks the ‘Load More‘ button. The URLs can then be submitted to search engines or shared by your site visitors for immediate access to your ajax loaded content.


Implementing friendly URLs is quick and easy – simply set the seo parameter to true within the Ajax Load More shortcode and your pagination URLs will be enabled.

From custom post types and custom taxonomies to category and tag archives you can add paging URLs in any situation.

[ajax_load_more seo="true" post_type="portfolio" taxonomy="portfolio-type" taxonomy_terms="design" posts_per_page="4"]

Learn more about Shortcode implementation in the section below.


A generic homepage template (index.php) displaying your most recent posts.

Paging Add-on
Transform the infinite scroll functionality into a robust paging navigation system.

A blog landing page template displaying all posts.

Category Archive
Displaying category archives with deep linking URLs.

The Search Engine Optimization add-on supports both Pretty and Plain permalinks. The add-on will automatically locate which permalink structure you are using so you do not need to adjust any settings before beginning with the plugin.

You can adjust your permalink structure by visiting Settings > Permalinks in your WordPress admin.

Ajax Load More Permalink Settings

Posts Per Page

To avoid page not found (404) errors and other issues that could arise on category, tag and other archive/listing pages, we recommend the value of the posts_per_page parameter in your shortcode be the same or greater than the value of Blog pages show at most setting defined in your WordPress admin – this setting is found under settings > reading.

Posts Per Page

Ajax Load More has a fallback in place that checks both values and will adjust the posts_per_page shortcode parameter if it is lower than the Blog pages show at most value.


You won’t always want your content to be generating paging URLs. To get around this you must activate the SEO add-on within each of your ajax_load_more shortcodes – this will give you full control over where paging will happen on your website.

Simply set seo to true and your paging URLs will be implemented automatically – you can also set the seo value while building a shortcode in the shortcode builder.

Shortcode Builder:
SEO Shortcode Builder

Example Shortcode:
[ajax_load_more seo="true" post_type="post" scroll="false"]


Upon purchase of this add-on you will receive a confirmation/purchase receipt email. Your receipt will contain a direct link for downloading your copy of Ajax Load More: Search Engine Optimization and a license key.

After downloading the add-on, upload the unzipped files to your /wp-content/plugins/ directory or visit your plugins dashboard and upload the downloaded .zip under Add New.

License Activation

To activate your add-on and receive updates directly in your WordPress plugins dashboard users are required to enter the license key that was included with their purchase receipt.

To activate a license key:

  1. Visit the Licenses section within the Ajax Load More plugin.
  2. Enter the product key and click Activate License.
  3. If the status indicator turns green your add-on has been successfully activated (example below).
License Key Example

If you did not receive your confirmation/purchase receipt email and license key, please check your spam/junk folder and if you still cannot locate the email please contact me at darren [at] or use the contact form on this website.